Launched Apr 14, 2023 · 3 years 5 months ago
Pepe (PEPE) is one of the largest memecoins on Ethereum, launched in April 2023 and themed around Pepe the Frog, one of the internet's most famous meme characters. It has no formal utility, team promises or roadmap — it is openly and deliberately a pure memecoin whose value comes entirely from community, attention and speculation. Despite that, it rapidly grew into one of the most recognized and heavily traded memecoins of its cycle, helping reignite memecoin mania on Ethereum.
Its branding taps into more than a decade of established meme culture, which gives it unusually strong name recognition. Like all memecoins, PEPE is extremely volatile and carries significant risk; there are no cash flows or fundamentals underpinning it. It trades with deep liquidity on major exchanges, which is part of why it stays prominent.
For newcomers, PEPE is best understood as a high-risk, culture-driven bet on community momentum rather than any underlying product or technology.
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